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Diversify
Diversify your business. Part 3 of “Ideas to Grow Your Business.”
Are you ready to take your business to the next level? No matter what your business specialty is, you may be looking into new ways to create revenue. From contractors to entrepreneurs, HMI has helped small businesses across the world expand into new markets and increase their revenue stream. Diversifying your business is a big step for every small business to make, but reward can be very gratifying.
There are couple things to take in account when adding or expanding your business services.
Do your research. Make sure you acquire knowledge of what type of business you are expanding into. As well it is important to have stability in your business when branching out into new directions. Know your target market area and take in account of new travel destinations.
We offer you the option of polyurethane concrete raising and mudjacking equipment and materials. Whether you choose between the two or both, we are available to answer any questions you may have about our business operations and equipment. We offer multiple business packages to suit your budget and your specific needs.
Preparation and patience. Change can be exciting and frightening for some, and that is why to prepare your staff for your upcoming opportunity in this new market. Make sure that your staff has acquired the proper knowledge in your new service, so they can proceed with the expertise that you have developed. Your new service may be booming at first or it may take a little while to get the ball rolling. Get the word out about your business and try to presell your service to find what your market will be.
At our 2 day training classes we cover hands on training with our equipment and business operations. This opportunity allows you to give your new service a test drive. Become an expert in the concrete raising industry before you make the leap.
Be open to advice. It’s not a bad idea to seek the advice from others with your new concrete raising service. There may be ideas out there you have overlooked or just didn’t think of. It’s easy to talk yourself into something, but some outside feedback can be an eye opening experience. The best way to get the knowledge you need is to start with a 2 day HMI training seminar.
A few questions to ask of any business/service diversification:
1. How much does it cost?
2. How much will it make?
3. How hard will this be to add to my current business?
How does HMI answer those questions:
1. $30-50K
2. Potential 60-75% profit margins
3. With our experience in the industry, HMI offers training, onsite technicians and support, expanding to offer concrete raising is easy with HMI.
If you’re thinking about expanding into the concrete raising business give us a call 1-800-626-2464. We will answer any questions you have about the business. Whether your questions pertain to polyurethane concrete raising, mudjacking, marketing or business operations, we are here to answer them.
Diversifying your business is a big step and we are here to help and support you through this opportunity. We are a manufacturer and a contractor who have seen both sides of the spectrum when it comes to concrete raising.
by admin
10 steps to start your business
Have you seen how much concrete is around you? There is a huge business opportunity in concrete raising and we will show you the steps needed to start a successful business. In the concrete raising business, you are presented with the tools to be your own boss, set your own schedule and hire your own employees. You have the opportunity to reap the award of being in charge of your future.
The best thing about concrete raising is that anybody can do it. We speak to customers on a daily basis that come from many different backgrounds and are thriving in the world of concrete raising. It is important for a successful new business to have a strategy before they take off.
1) Pursue your specialty. In the world of concrete raising you have the option of traditional mudjacking and polyurethane concrete raising. These two options go hand and hand and it is not uncommon for a company to pursue both so the customers have the option between the two.
2) Develop a plan. It’s smart to develop a strategy before you start your actual work. Discover your rates, prices and competition in your area. How far will you travel?
3) Reserve a web address. Make sure your customers can find you when they enter your service in a search engine like Google, Bing and Yahoo.
4) Find your budget. It’s important to plan your investments in equipment, labor, operating costs and marketing.
5) Define yourself. Make your business a brand. Create a logo and choose your colors to give your business an identity. Choose a theme for your website that lets your customers know what you offer.
6) Be social. Utilize social media sites like Facebook, Twitter and LinkedIn. Spread the word to customers, friends and family to grow interest in your company.
7) Establish a marketing strategy. Brainstorm ideas, concepts and strategies to produce sales.
8) Create a strategic plan. Create a detailed list of your deadlines, procedures, weekly and monthly goals.
9) Develop your schedule. With your new business it will be easier to stay on track by following a planned agenda.
10) Keep track of your money and create a legal identity. An accounting system will organize your finances and transactions. Make yourself the sole-proprietor of your business.
HMI offers 2 day training classes to teach you everything you need to know about how to start, market and be successful in the concrete raising business. We will offer you support and answer any questions you may face while you pursue your dreams of owning your own business.
“This was probably the best, most informative seminar I’ve ever been too. Everyone is very nice and genuine. The information that is given you is invaluable. You truly learn there’s no reason in the world you won’t succeed if you follow what they teach you. Everyone you meet at HMI honestly wants you to succeed, it’s a fantastic learning environment. I couldn’t be happier that I attended, and know I will be successful with their ongoing help and support.”- Hugh
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